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Torremolinos · Rental management by Glaser Group · Since 2018

Rental management in Torremolinos
— opening for select owners.

Glaser Group is opening for select owners in Torremolinos — ten minutes from our office in Arroyo de la Miel. The summer market here is one of the strongest on the Costa del Sol; the long-stay budget winter market quieter but real. Treated the way we’d want our own homes managed: carefully, in person, with the VUT paperwork handled. Particular interest in La Carihuela and beachfront Playamar.

What we do

Torremolinos property management — Airbnb, holiday rental and short-let.

Torremolinos is a separate municipality from Málaga and is not affected by the Málaga moratorium — the standard Junta de Andalucía VUT regime applies normally here. That makes Torremolinos one of the most operationally accessible coastal cities for new owners targeting Airbnb management, vacation rental management or short-let management in 2026. Glaser's Torremolinos property management service covers VUT licensing, NRUA registration under Royal Decree 1312/2024, multi-portal listing on Airbnb, Booking.com and VRBO, dynamic pricing on Torremolinos comparables, in-person guest check-in, 24-hour multilingual guest support, monthly owner statements, and annual N2 filing. Whether you've been searching for a Torremolinos property manager, a Torremolinos Airbnb management company, or a vacation rental manager for La Carihuela or Playamar — that's what we do.

Guest rating
4.85
Across Airbnb & Booking.com
Airbnb status
Superhost
On Airbnb
Family-run
2018
GIPE & CEPI accredited
Concierge
24/7
Multilingual, in person
Meet the team

Glaser Group, in person.

A short conversation with Maarten and José about how we work — from our office in Arroyo de la Miel.

A short letter from the founder

Most rental managers on the Costa del Sol treat your property like inventory. We treat it like the second home you trusted us with — because that’s what it is.

Where we work

Torremolinos rental management,
area by area.

We manage holiday and vacation rentals across our Torremolinos neighbourhoods. Pick yours to see local short-term rental notes, occupancy rate patterns, and the VUT licences that apply.

La Carihuela, Torremolinos — managed by Glaser Group Opening for owners
La Carihuela
See area detail
Montemar, Torremolinos — managed by Glaser Group Opening for owners
Montemar
See area detail
Bajondillo, Torremolinos — managed by Glaser Group Opening for owners
Bajondillo
See area detail
Playamar, Torremolinos — managed by Glaser Group Opening for owners
Playamar
See area detail
Los Álamos & El Pinillo, Torremolinos — managed by Glaser Group Opening for owners
Los Álamos & El Pinillo
See area detail
Torremolinos Centro, Torremolinos — managed by Glaser Group Opening for owners
Torremolinos Centro
See area detail

What could your property earn?

Instant estimate based on real comparable property data we manage. Calibrated honestly — we’d rather tell you a realistic number than promise more and disappoint.

Your estimate will appear here once you complete the form.

Maarten Glaser, founder of Glaser Group
Maarten Glaser
Founder & Director
GIPE CEPI Since 2018
Who we are

Family-run.
Hands-on. Honest.

Glaser Group is run by Maarten Glaser from an office in Arroyo de la Miel, ten minutes from most properties we manage. Dutch by birth, Costa del Sol by choice. GIPE and CEPI accredited.

I’m Maarten — Dutch, on the Costa del Sol since 2017. Glaser Group started in 2018 as a real estate business. Torremolinos is a city we’re opening selectively — particularly La Carihuela and beachfront Playamar, where the math is straightforward and the demand is consistent.

Every owner gets a senior member of our team as their direct contact, monthly statements with no surprises, and an honest opinion when something isn’t working. We’re family-run, GIPE and CEPI accredited.

“If we wouldn’t recommend a property to a friend, we don’t take it on.”

One point of contact, always

Torremolinos owners get a senior team member as their direct contact — a quick ten minutes from our Arroyo office. Torremolinos is opening for us; small list, direct relationship, no shared inbox.

Monthly statements, owner’s view

Torremolinos statements reflect the city’s higher-volume rental rhythm — more bookings, shorter average stays, the strong shoulder market that the package-holiday infrastructure here drives. Every line traceable, La Carihuela summer peak vs Playamar steady run visible side by side.

We handle the Torremolinos paperwork

Junta de Andalucía VUT through the Málaga delegation, NRUA registration, N2 filing. Torremolinos municipality actively enforces licence checks on short-term listings — and notably it sits outside Málaga city’s 3-year moratorium, so new licences are still issuable here. That matters for owners who looked at Málaga and pivoted.

Five-language guest service

Dutch, English, Spanish, German across the team. Torremolinos draws a high-volume mixed European package-holiday audience — British in summer, Northern European in shoulder, an established LGBTQ+ market that values respectful in-person service. Every guest answered in their language.

A good fit, both ways

Torremolinos is a different price tier from Marbella or Benahavís — and that’s its strength: high volume, high occupancy, low vacancy. But high volume isn’t for every owner. If your expectation is summer rates year-round we’ll re-set that at the discovery call. Honest no, before contracts.

What we do

Full-service rental management.
No surprises.

From the first photo to the last guest check-out. Everything you’d expect — and the regulatory work most managers charge extra for.

Listings across platforms
Listings & marketing
Multi-platform distribution
Listings across Airbnb, Booking.com, VRBO and the package-holiday and budget-tier specialist channels. Torremolinos audiences are high-volume and price-sensitive — the listing has to compete on photo quality and review velocity, which is what we tune for.
Dynamic pricing dashboard
Dynamic pricing
Powered by PriceLabs
PriceLabs calibrated for Torremolinos’s high-volume rhythm: La Carihuela’s strong summer peak, Bajondillo and Playamar’s steady shoulder, the package-holiday occupancy floor that keeps voids rare. Aggressive on summer weekends, calibrated through the rest of the year.
24/7 guest support
24/7 guest support
Multilingual concierge, in person
In-person check-in for every Torremolinos guest. High booking volume means more arrivals per week than most cities; the routine has to scale without losing the in-person standard. Real human reachable around the clock in five languages.
Cleaning and turnover
Cleaning & turnover
Hotel-grade preparation
Vetted Torremolinos cleaning teams handling high-frequency turnover — La Carihuela summer Saturdays, Playamar weekly resets, Bajondillo town-centre quick changeovers. Quality checks before every guest, every time. Volume doesn’t excuse the standard.
VUT licensing paperwork
VUT & NRUA licensing
All paperwork handled
VUT through the Junta de Andalucía Málaga delegation, NRUA registered, N2 filed. Torremolinos sits outside Málaga city’s moratorium boundary — new licences still issuable here, which is a meaningful point for owners considering Málaga and pivoting. We’ll explain that distinction at the discovery call.
Monthly owner statements
Owner statements
Monthly transparent reports
Itemised monthly statement for every Torremolinos property. High booking volume means many lines per month; every one is traceable. The summer peak shows up against the steadier package-holiday shoulder cleanly.
How it works

From first call to first guest —
typically 10–14 days.

No pressure, no commitment until you’re ready. We walk the property, run the numbers, explain what we’d do, and only then does a contract exist.

01
Day 0
Discovery call
Thirty minutes on the phone or in person. Torremolinos discovery calls cover the moratorium contrast (you’re outside it), the high-volume operational pattern, and whether the Glaser pace is the right pace for your property. Honest assessment first.
02
Day 2–5
Walkthrough & photography
Walkthrough at the Torremolinos property — La Carihuela, Bajondillo, Playamar, wherever it sits. Inventory, safety check, professional photography. Beach-front and town-centre photo briefs differ; we shoot for what the actual market searches for.
03
Day 5–10
Licence & listings
Junta de Andalucía VUT verified or applied for through the Málaga delegation. NRUA registration filed. Listings live across the major platforms plus the higher-volume channels Torremolinos benefits from.
04
Day 10–14
First booking
First Torremolinos guests arrive. In-person check-in. Communication running. Monthly statement starts; the high-frequency Torremolinos rhythm shows up immediately.
Opening for owners

Be one of our first
Torremolinos owners.

We’re opening for select Torremolinos properties now. We’d rather start small with the right owners than fill a portfolio with whatever comes in. Share what you have and we’ll come back honestly within four hours about whether we can help.

Tell us about your property
4.85
From 47 verified Airbnb & Booking.com reviews · Airbnb Superhost

Five stars. Earned.

Every review below was left by an Airbnb guest who stayed in a property we manage. Names verified by Airbnb. Happy guests are the quietest proof that a manager is doing their job properly.

My experience in this house has been wonderful. It met all my needs and I felt very comfortable. It exceeded my expectations.

A
Verified Airbnb guest
Verified Airbnb guest · 5-star review

Nice stay with good facilities. Good and quick review of the place when we arrived. Everything worked perfectly. Can be recommended to others.

A
Verified Airbnb guest
Verified Airbnb guest · 5-star review

Honestly, a beautiful location. Better than I expected — cosy and welcoming. You get real value for money. The stay radiates peace and charm, the view is amazing, and the host was extremely helpful. Rain, cloud or sunshine — the view was breathtaking every moment, each with its own charm. Everything is spotlessly clean and new. The owner has clearly put great care into cleanliness and comfort, which made the stay extra pleasant. I’ll definitely be coming back.

A
Verified Airbnb guest
Verified Airbnb guest · Dutch traveller · 5-star

I never expected this place to be so beautiful. I was very impressed by the view, the cleanliness, and the quiet location. I’m usually very picky about bed linens, but here I really felt like they were ‘freshly made by Mom.’ Simply perfect for feeling comfortable.

A
Verified Airbnb guest
Verified Airbnb guest · 5-star review

Fabulous place. We stayed here for 4 weeks and were not disappointed. Fantastic location, lots of great restaurants and bars on the doorstep and a two-minute walk to the sandy beach. Brilliant and friendly hosts who responded immediately to any requests we had. Would definitely recommend. We will definitely be returning.

A
Verified Airbnb guest
Verified Airbnb guest · 4-week stay

The VUT & NRUA rules, simplified

Every holiday rental on the Costa del Sol needs two licences: the Andalucian VUT (Vivienda de Uso Turístico) and the national NRUA number (Royal Decree 1312/2024, mandatory from July 2025).

Both the VUT and the NRUA must be registered in the name of the rental management company, not the individual owner — which means the compliance responsibility sits with us, not you. Straightforward applications can be processed in as little as a day.

If you already hold a valid VUT licence, it keeps its status under the old rules — no community vote needed. Only new applications in community buildings require a 3/5 majority vote under the April 2025 reform of the Ley de Propiedad Horizontal (Ley Orgánica 1/2025). Some newer developments prohibit short-term rental entirely.

In Torremolinos specifically: the ayuntamiento processes community-vote paperwork relatively quickly compared to Mijas or Marbella, and La Carihuela and Bajondillo blocks have established precedents for VUT approvals. Playamar and Los Álamos developments follow the same standard Junta procedure. Our team files every N2 declaration with the Junta de Andalucía each February.

Full VUT licence guide →

Key facts

As little as 1 day
Straightforward VUT licences can be issued inside a day. 2–5 days is typical.
Our name, not yours
VUT & NRUA are registered in the management company’s name, not the owner’s. Compliance responsibility sits with us.
3/5 majority
Community vote required only for new licence applications. Existing licences keep their status under the old rules.
Annually
N2 report due every February — we file for every property we manage.
From our Torremolinos team

Things you only learn
by being here.

Genuine local knowledge isn’t a marketing line — it’s the small operational details that compound into better guest reviews and higher annual yield. A few specifics our team works with day-to-day:

La Carihuela

The fishing-village character + chiringuitos drive a strong repeat-booking market. Listings that capture the village atmosphere outperform generic beachfront ones.

Bajondillo

Direct beachfront, walking distance to centro. The licensing here is well-established. Older blocks with VUT licences from the 90s are still highly rentable.

Playamar

Newer, more modern blocks. Family-orientated. Pool-side and large-balcony units particularly perform; cramped studios less so.

Centro / El Pinillo

Walking-life Torremolinos. Less beach-direct but the train station to Málaga + airport is a strong booking driver. Don’t underestimate it.

From the journal

Latest insights

Weekly notes from the team — regulation, market dynamics, how things actually work.

What Torremolinos Holiday Rental Owners Should Know About the 3/5 Community Vote
Torremolinos
What Torremolinos Holiday Rental Owners Should Know About the 3/5 Community Vote
15 May 2026 · 4 min read
Torremolinos Holiday Rental Calendar — When Peak, Shoulder and Low Season Actually Run
Torremolinos
Torremolinos Holiday Rental Calendar — When Peak, Shoulder and Low Season Actually Run
15 May 2026 · 3 min read
VUT Licensing in Torremolinos: The 2026 Owner's Guide
Torremolinos
VUT Licensing in Torremolinos: The 2026 Owner's Guide
15 May 2026 · 5 min read
Read all journal posts →
Part of a wider network

Own on the coast,
outside Torremolinos?

Torremolinos sits in the eastern half of the wider Glaser Group rental management network on the Costa del Sol. We also actively manage Benalmádena rental management, Mijas rental management, Fuengirola rental management, Marbella rental management, Benahavís rental management and Málaga rental management, plus three inland-anchor sites in the Guadalhorce valley. The Costa del Sol umbrella site connects every city team.

Where we also actively manage
Opening for select owners in
Visit the Costa del Sol umbrella site
Frequently asked

Questions we hear
before owners sign.

If your question isn’t here, call or message us directly — we answer honestly whether we’re the right manager for you or not.

Prefer to talk it through?
+34 711 02 95 11

Glaser offers several Torremolinos management packages — each pairs a commitment length with a different balance of flexibility. Torremolinos owners typically pick by sub-market: La Carihuela and Bajondillo coastal short-let owners want one structure, Playamar and centro mid-stay owners often pick another. We walk you through the options at the discovery call.

Yes — owner-use blocks are standard. In Torremolinos the typical owner pattern concentrates around summer (4-6 weeks across June-September) and shorter mid-week stays through the rest of the year. La Carihuela owners often take an additional Easter block. Tell us your dates and we block the calendar before the listing goes live. Reasonable owner usage is built into every Glaser management agreement; your property stays yours.

You don't until we've worked together. What we promise up front: a senior team member as your direct contact, a Torremolinos monthly statement that ties out, and an honest no when we're not the right manager for your block. Torremolinos is a separate municipality from Málaga and not affected by the Málaga VUT moratorium — but building-level community-vote dynamics still apply.

We're opening for select Torremolinos owners with a shorter onboarding queue. We actively manage in Benalmádena (our home city), Fuengirola and Mijas — our daily operational triangle. We're also opening in Marbella, Málaga, Estepona and Benahavís. If your property is in any of those eight, we'll route you to the right Glaser Group team. Properties outside the Costa del Sol — we don't operate there and we'll say so.

We share comparable figures from neighbouring Costa del Sol cities at the discovery call, adjusted for Torremolinos-specific sub-market characteristics. La Carihuela, Bajondillo, Playamar, Montemar and Centro all behave differently. We're explicit about which figures come from operational data and which are directional from the broader market. Real numbers, real dates.

We onboard at handover or within three months of keys. Before that we can advise on Torremolinos-specific rental-readiness — particularly which apartment buildings have a clean 3/5 community-vote position and which Carihuela seafront blocks have changed character recently. Formal management starts when the keys are in your hand.

Airbnb, Booking.com, VRBO and more. Torremolinos's mixed audience — La Carihuela's Spanish-leaning Mediterranean restaurants, Playamar's high-density mid-band tourism, mid-stay Northern European retirees — means we list across all major platforms and tune the channel mix per property. Direct bookings come through this site and the Costa del Sol umbrella.

Torremolinos patterns more steadily than Marbella thanks to year-round Northern European pensioner long-stay demand. La Carihuela's old-fishing-barrio character pulls Spanish autumn travellers. Playamar and Bajondillo feel summer peaks more sharply. We pick the operational mix per property; there isn't one Torremolinos low-season strategy.

When the community of owners has voted in favour of short-term rental — or where the property is an individual freehold villa with no community vote required — the Junta de Andalucía declaración responsable typically processes in 1-5 working days. Torremolinos is a separate municipality from Málaga and is not affected by the Málaga VUT moratorium — the standard Andalusian regional process under Decreto 31/2024 applies here normally. The community vote itself is a separate prerequisite, not part of the licence-processing time.

Yes, the 3/5 community-of-owners rule applies in Torremolinos, as it does across Andalucía under the April 2025 amendment to the Ley de Propiedad Horizontal — a three-fifths majority vote is required in community buildings before any new VUT licence can be granted. Existing licences from before April 2025 are grandfathered. Torremolinos's mature long-stay tradition means many buildings have voted to permit short-let; some have voted prohibition. Vote positions vary block-by-block. We read each comunidad's meeting minutes for every property we consider managing.

Yes — every short-term rental property in Spain must be registered in the NRUA (Número de Registro Único de Alquiler), the national rental register created by Royal Decree 1312/2024. Registration has been mandatory since July 2025. Without an NRUA number, Airbnb, Booking.com and other platforms now block listings. We handle the NRUA registration alongside your VUT licence at onboarding — it's part of the management package, not charged separately.

Owner statements are issued in the first week of each month for the previous month's reservations. Each statement breaks out platform commission, cleaning, maintenance, and our management fee separately so you can see exactly where the gross income goes. Bank transfers go out the same day the statement is issued. Year-end summaries are prepared every January for the Spanish tax year and sent to your gestor or accountant on request.

Yes — every guest stay in a VUT property must be registered with the Guardia Civil under the SES.HOSPEDAJES system within 24 hours of arrival. We handle this for every Glaser-managed property; it's not work the owner needs to do. Failure to register guests is one of the most common causes of municipal fines for owners self-managing in Torremolinos. The system requires guest passport details and stay dates; everything is logged and we keep records for the legal retention period.

Glaser's Torremolinos management package is end-to-end — operational services that Spanish municipal law and platform algorithms both require, all included in one fee. Specifically: VUT and NRUA licensing through the Junta de Andalucía · multi-portal listing on Airbnb, Booking.com, VRBO and more · dynamic pricing calibrated on Torremolinos comparables · guest enquiries and 24-hour multilingual support · in-person check-in (we don't use lockboxes) · welcome basket · SES.HOSPEDAJES traveller registration · cleaning · linen · maintenance coordination · monthly owner statements with platform fees broken out · and annual N2 filing each February. Photography, professional towel and linen sets, and the N2 filing itself are quoted separately at onboarding.

Yes — every VUT property is required to file the Modelo N2 declaration with the Junta de Andalucía each February for the previous year. We prepare the filing alongside your monthly statements through the year, so the data is ready when February comes. The N2 filing is a separately-quoted service rather than included in the standard management fee. For non-Spanish-resident owners, we also flag the Modelo 210 annual non-resident income tax requirement and route you to a Spanish gestor if you don't already have one.

Get in touch

How much could your property earn?

Honest Torremolinos rental management starts with an honest number. We’ll reply within 24 hours with a realistic estimate — not a sales pitch.

We reply in 24h. No spam. No “sales rep”. You reach a senior member of our team directly.

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